Behind the Blooms #3
Flaurals’ August newsletter is here, and it’s blooming with behind-the-scenes studio chats, favourite flowers, and a Caithness Show recap (including where the flowers went afterwards). Whether you missed the email or want to revisit the updates, this blog version brings you all the petals and personal stories. Plus, get a sneak peek at what’s coming in September: think wildflowers, workshops, and a romantic, moody studio vibe…
Hey flower lovers,
I’m Laura – the hands (and heart) behind Flaurals Floristry. Welcome to my monthly round-up where I give you a peek behind the petals at what’s blooming in my world as a Scottish florist, creator, and small business owner based in Caithness.
🌸 The Caithness Show: Field Flowers, Sustainability & Big Feelings
One of my favourite moments this month was designing the arrangements for the Caithness Show hospitality tent. Think big, beautiful, locally grown blooms – all foam-free, of course – designed to celebrate summer and community. Afterwards, I donated the arrangements to local care homes to spread the joy a little further. It felt like a full-circle moment of why I do what I do.
💐 Newsletter No.3 - Closer Than Social Media
If you’ve been enjoying my Instagram or TikTok (@flaurals.floral.design), the newsletter takes things up a level. It’s where I share the behind-the-scenes chaos, creative wins, and very real small biz moments that don’t always make the grid. This month, subscribers got the full download on:
What inspired this year’s Caithness Show florals
Big news about upcoming workshops (🎃)
My new newsletter structure – it’s becoming its own thing
Plus: some deeply feminist flower girl ramblings and local love
Want to be part of the inner circle? You can sign up for the newsletter here – it's monthly, free, and full of blooms, boldness and a bit of beautiful chaos.
🌿 What’s Next at Flaurals
There’s a lot coming soon, including:
Workshop bookings opening in September! Keep an eye out for pumpkin florals, festive bits, and more.
A studio update – let’s just say it's giving wildflower romance meets dramatic moody florals...
Upcoming flower demonstrations across the Highlands
If you’re planning a wedding in 2025/2026 or want to book something seasonal, now’s the time to get in touch – I’m already filling up for peak dates.
💬 Let’s Chat Flowers
Got a question about your bouquet? Want to book something bespoke? Or just fancy a flower ramble? My inbox and DMs are always open. I genuinely love talking all things floristry, whether it’s dreamy colour palettes or what’s thriving in your garden.
Thanks for reading. I’m endlessly grateful to do what I do here in Caithness – and even more grateful that you’re here along for the ride.
Speak soon,
Laura x